Marketing Strategy Articles

Have You Created Strategy Yet?

Do you have a clear picture of what your business will ultimately look like, what it will be, what it will do, who and how many you want it to sell to each year, in five years, ten years, twenty years? If you do, congratulations! You’ve taken a giant step towards achieving that vision. [...]

Understanding Strategy: A Critical Assignment

Ask ninety-nine out of one hundred business owners and they will tell you, the way to build a successful business is to start at the bottom and build upwards. You start with a seedling idea, and you then develop that idea month-by-month, year-by-year, until you eventually end up with a highly successful business, [...]